A New Purpose for Communication in Advertising
Thomas Kolster describes himself as an “ex-advertising guy and a man on a mission” and that mission has been to turn advertising into a force for good. Describing this mission […]
Category Archives: Sustainability
Activating Purpose: A Buddhist Way
Venerable Phra Anil Sakya is a Buddhist monk who studied at Cambridge before becoming an assistant secretary to the late Supreme Patriarch. He now represents the modern face of Buddhism, […]
Energy Canvas launches website and new brochure
In just over a decade, solar energy has evolved from being limited to highly specialized applications that justified the high cost, or heavily subsidised programs entirely dependent on the continuing […]
Uma Visão Sistêmica da Vida nas Organizações
Recentemente organizei, em conjunto com a Sustainable Brands, um webinar com a participação de Fritjof Capra, no qual discutimos como introduzir o pensamento sistêmico e uma visão sistêmica da vida […]
Fritjof Capra Explains how Activism Has Changed in the Last Few Decades
Last week Fritjof Capra and I took part in a Sustainable Brands webinar in which we disccused was the way in which sustainability activism and the call for change in […]
The Hard Problem of Sustainability – Keeping Things Simple
Today I watched this presentation from my good friend Thomas Kolster, author of the book Goodvertising and a global advocate for the positive use of marketing in sustainability. It’s a […]
A Journey Along the River Paraguay
This weekend Maria and I were back in Corumbá, visiting family and friends, and we had the chance to take an amazing trip along the River Paraguay. I recorded some […]
The First Question to Ask Someone Asking You to Collaborate and Share
In this particular article I aim to build on my previous article on collaboration, and explore the still delicate subject matter of money in the sharing economy, specifically who gets […]
A Meditation on the Meaning of Collaboration
As some of you will have seen, some time ago I coined the term ‘knotworks’ which I defined as ‘networks with ego’. My first articles about knotworks related to co-creation […]
The Future of Value Generation – Value Propositions Where People and Planet Matter
The business of business isn’t just about creating profits for shareholders — it’s also about improving the state of the world and driving stakeholder value. The declaration above comes from […]
